The Importance of Leveraging Employer Branding During Low-Hiring Periods.
The Canadian Labour Market ended the year in strong shape, but the economic outlook for 2023 is uncertain. As a result, some organizations have been modifying their recruitment strategies and scaling back hiring intentions.
Low-hiring periods should not, however, bring all recruitment efforts to a halt. Employer branding is one essential strategy that should remain and evolve constantly to keep your organization’s profile top of mind for job seekers, and be in a competitive position when you increase hiring again.
Indeed is inviting HR and Talent Attraction Executives to discuss the challenges faced in today’s labour market and exchange ideas around leveraging employer branding during economic downturns. During this event, Brendon Bernard, Senior Economist at Indeed, will share the state of the market today, and key themes that will define the months ahead. Following this presentation, Élise Marcotte, Lead of Talent Intelligence at Indeed, will then moderate an in-depth discussion between you and your peers to exchange insights around three key questions:
This event will take place:
8:30 AM – 11:45 AM (ET)
325 Bay St, M5H 4G3
All times are in:
REGISTER NOW TO SECURE YOUR SPOT!
*Participation in a
may be subject to meeting qualification criteria and/or availability.
Brendon Bernard is a Senior Economist at the Indeed Hiring Lab, focusing on the Canadian labour market. His research interests include analyzing how detailed trends in the job market fit in with broader developments in the Canadian economy. Brendon was previously an economist with Department of Finance Canada, where he focused on analyzing Canadian financial sector policy and the U.S. economy. He holds a Master’s in Economics from the Vancouver School of Economics at University of British Columbia, as well as a Bachelor of Arts (Honours) from Queen's University.
Élise Marcotte leads the Talent Intelligence function for Indeed Canada. She is responsible for consulting Enterprise Businesses across Canada with best practices, thought leadership and insightful data analysis. Fluently bilingual, originally from Québec and now living in Alberta, she also frequently works with Ontario clients and understands the Canadian employment landscape and the subtleties of the workforce from one province to another.